You just registered a great .nyc domain. But you already have a website. You don’t want to build a new site from scratch. Good news: you don’t have to. Pointing your .nyc domain to your existing website typically takes less than 30 minutes.
Option 1: Domain Redirect (Simplest)
A redirect sends anyone who visits your .nyc domain to your existing website. Log into your registrar, find URL Forwarding, enter your existing site URL, and choose a 301 redirect (permanent) — important for SEO because it passes link equity.
Best for: A shorter, more memorable URL for marketing materials without changing existing infrastructure.
Option 2: Domain Alias (Both URLs Work)
A domain alias means both your .nyc domain and existing domain show the same website. Set this up through your hosting control panel (cPanel: Addon Domains or Aliases), WordPress.com (Upgrades > Domains), or Squarespace (Settings > Domains > Use a Domain I Own).
Important: Set one domain as your canonical/primary domain to avoid duplicate content issues.
Option 3: Full DNS Pointing (Most Control)
Point your .nyc domain’s DNS records directly to your hosting server:
- Find your hosting server’s IP address
- Add an A record for your .nyc domain pointing to that IP
- Add a CNAME record for “www”
- Configure your hosting server to accept the new domain
- Install an SSL certificate for the .nyc domain
Setting Up Email Too
While connecting your domain, consider setting up professional email. Add MX records for Google Workspace or Microsoft 365 at your registrar. This lets you use addresses like info@yourbusiness.nyc while keeping your existing website on whatever domain it uses.
SEO Considerations
Redirects: Always use 301 (permanent), not 302. Aliases: Set a canonical URL and choose one primary domain in Google Search Console. If making .nyc primary: Set up 301 redirects from old domain, update Google Business Profile, update all directory listings, and resubmit your sitemap.
Troubleshooting
Parking page showing? DNS hasn’t propagated — wait 24-48 hours. SSL warning? Install an SSL certificate for the .nyc domain. Wrong website showing? Add the domain as an addon in your hosting control panel. Wrong redirect page? Check that destination URL includes “https://” and correct path.
Get Your .NYC Domain
Browse premium .nyc domains at primedomains.nyc. Once you have your domain, follow the steps above to connect it — no new website required.
Prime NYC Domains offers premium .nyc domain names with simple setup. Visit primedomains.nyc to find your domain today.